The four step formula to conquer your fears.
As a small business owner, you wear all the hats. Every single one of them. From a swanky fedora to a well-worn Akubra, you have no choice but to face the fear and do it anyway. Fears manifest in so many ways and for many different reasons. I’ve felt a lot of fear this year, and here’s why.
Small business owner affirmations for success.
Affirmations are a great practice to help you ease into your day, your workload, your creative spirit. They are an effective tool, when practised daily and with intention, to helping change your mindset to be more positive and abundant.
You f*cked up. Congrats!
It was all fine, of course. A little bit embarrassing, but not the end of the world. And it got me thinking…
Are you diluting your brand without realising?
We all want a successful business. Otherwise, you wouldn’t have started, right?! A lot of the clients we work with are the point in their business where they’ve stopped growing. Their growth has been stagnant and they’re struggling to take their business in the direction they want or need. They feel like their brand is all over the place and is inconsistent on so many levels. Sound like you?
Everyday tools as a creative business owner.
Owning a business isn’t all the glitz and glamour and fun times you see on Instagram. The behind the scenes is where the real work happens. To help me run my business, is a number of tools and systems that I have implemented to help keep everything running smoothly, and keep me grounded. And sane.
A new brand won’t directly influence your sales.
Overnight successes are not real. It might seem like it, but there is a lot behind the scenes that you don’t see.
The dos and don’ts of business branding (from a brand designer).
We design unique, intentional brands grounded in strategy that tell your story. We don't create cookie-cutter brand identities that lose their sparkle after a year. We tell visual stories through the brands we create. We've been around the block creating visual identities for all types of businesses, so here are our top do's and don't's of branding that apply to every business, everywhere.
Protecting your energy at all costs.
Being a creative person, sometimes means that you work late at night, or early in the morning. Or have random bursts of energy and inspiration at ridiculous times. Creativity doesn't conform to your standard 9-5. But just because you're awake, or feeling energised, doesn't mean you should be 'working'. And by that, I mean, answering emails, replying to texts, or feeling the need to reply to every single DM.
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