Instagram, TikTok, conversations and life in general is feeling all very doomsday-prepper overwhelming and it’s hard to not consider the future of your business in uncertain economic times. Because, we’re all for talking about hard topics, there’s a genuine air of fear and panic that is running rampant across our socials right now. And we’re feeling all the feelings!

I define creative burnout to be an overall exhaustion to consistently be, show up as and exude creativity. This type of burnout can be influenced by external and internal factors.

No matter the size of your business - a one-woman show, or a budding empire like Go-To Skincare - you know that heart and soul is what all modern, conscious businesses need.

I’ve been thinking a lot about my processes, the tools I use and how it affects my workflow. And when I started really thinking about it and noticing what I was doing, I realised how much I rely on my tools of the trade.

It is the realisation that we shouldn’t be in competition with each other (especially with other women!), which is the catalyst for forming strong, meaningful connections with others.

There’s been a giant push to wellness in recent years, with the pandemic as the catalyst. It’s prompted conversations and questions around productivity and rest.

I’m here to help you navigate the trickiness of taking time out for yourself and the importance of actually removing yourself entirely from your business even just for a day or two.

So, what are the key signs of a heartfelt brand? Across different industries, different business sizes, across personalities, there is an endless array of ways that a brand can be heartfelt. It’s about finding exactly what works for your business. Third Ginger Studio exhibits these signs to share our nature: