Convenience is convenient… until it's not.
If you’ve ever DIY’d your brand to save money, only to realise later that it’s holding you back… you’re not alone.
I hear it all the time in chemistry calls with creatives:
"I DIY’d my logo to save money, and now I just hate it. It doesn’t feel aligned, nothing I do makes it look better, and I want to increase my prices and attract higher-value clients—but my brand is holding me back. Can you help me?"
And every time, it hurts my soul because I get it. DIYing is a great starting point, and these days, there are so many tools that make it easier in the early stages. But here’s the truth: at some point, your business will outgrow the shortcuts. And you have to recognise at what point it's no longer hurting, but hindering your business and progress.
Your “good enough” branding will become the thing that keeps you stuck.
Designed to take your story and transform your brand from the inside out for clarity and confidence without missing a beat.
Convenience will only get you so far.
It works… until it doesn’t. And when it stops working, it can be really obvious. It usually looks like this:
🛒 A "store-bought" logo from Canva, Creative Market, Fiverr, or AI — mass-produced, no strategy, no foundation and no connection to your business or your people.
👁️ Templates you once loved but now see everywhere, making your brand blend in instead of stand out.
💸 Piecing things together on free platforms instead of making the investment when your business needs it.
🌈 A Pinterest-found colour palette that looks cute but doesn’t actually work — poor legibility, zero accessibility and no thought behind it.
💩 A mishmash of random fonts with no strategy, making everything look inconsistent.
✔️ Posting on social media with no plan, no brand voice, no real impact.
You have to stop settling for convenience when these start happening. They're obvious to you but they're even more obvious to your audience — and that starts affecting your credibility and reputation.
Every time you choose to 'make-do', you’re choosing complacency. And complacency? It’s the death of progression.
What should be your next step?
This is where I come in 💃. My job is to help you articulate and elevate your brand so it actually supports your growth. To create something fresh, strategic, and exciting — something you’re confident in again. The kind of branding that makes you say: "OMG Kaitlyn, it’s better than I could’ve imagined."
So if you’re feeling stuck, if your DIY branding isn’t cutting it anymore, if you’re ready to attract the clients and opportunities you actually want — let’s talk.
Let’s get you out of this hamster wheel and into a brand that finally feels right.
But don’t just take it from me, here’s a few of our fave brands.
