Are all brands starting to look the same?
Your brand looks like everyone else's and it's costing you big time and in more ways than one.
Look, I’m just going to say it: The world doesn’t need another forgettable, cookie-cutter brand. And yet, here I am — scrolling through Instagram, seeing the same predictable fonts, the same vibe-less messaging, similar colour treatments. It’s all blending into one big pile of meh.
The worst part?
Even my brand is blending in a little (can't believe I just wrote that!) And I have to ask… is your brand part of that pile?
Because let’s be honest — your business isn’t boring. You’ve got a story. You help people do cool things. You’ve built something that actually matters. But if your brand isn’t reflecting that? If it’s looking and feeling like every other uninspired, templated brand out there? Then yeah, it’s a problem. A big one. And it's costing you
business growth
dream clients
stand-out appeal and
revenue.
Your brand is either working for you or against you.
Your brand is just one piece of the puzzle. We’re visual creatures, which means people judge businesses in a second. So, if your brand isn’t grabbing attention, evoking emotion and making an impact, you’re losing people before they even read your first sentence.
You want people stalking your Instagram, binge-watching your TikToks, and excitedly opening your emails. You want potential clients to take one look at your brand and instantly know you’re the one for them.
But that doesn’t happen if you’re playing it safe, copying others or finding inspiration from brands in your own industry, who are technically competitors.
You can’t out-market or out-price the competition if you look and sound just like them. When your brand blends in, you become forgettable.
And you didn't start a business to blend in, did you?
To help you achieve ALL of that, that's where I come in. With a BRAND NEW offering, "Overlooked to Undeniable", you'll be able to reach that level of boldness you've been looking for.
Designed to take your story and transform your brand from the inside out for clarity and confidence without missing a beat.
Stop Settling for Less — Because the “More” Won’t Just Show Up
If you’re settling for a brand that’s just “good enough,” then don’t be surprised when your business stays just “good enough.” You don’t get more visibility, more clients, more recognition, or more money by blending in.
So here’s your permission slip (not that you needed one):
WANT more for your brand.
EXPECT more from your visuals, your messaging, your identity.
BE the brand people remember.
And if your current brand isn’t helping you stand out? If it’s not making you feel like the only choice for your audience? Then it’s time to rethink not just your brand, but your strategy. Because the world doesn’t need another boring brand—but it does need yours at full power.
So… is your brand actually doing its job?
Or is it just taking up space?
But don’t just take it from me, here’s a few of our fave brands.
