Imposter syndrome isn't something that you need to 'overcome' or fix. It's always going to be there, especially if you have high expectations of yourself. Instead, let's look at it differently. You just need to increase your self-belief.

Your business won't succeed without you. That's something I've learnt for myself, and it's something I always incorporate into my client's brand strategies and business mindsets. You are you, and that is so much more powerful than you realise. The self-belief you have is yours.

We've worked with so many business owners, just like you, that have this dream of having financial independence, or location freedom, or being able to spend more time with their families and raising their kids, or creating something that they're proud of, for themselves.

You know what you want, and we know how to get you there.

This has been a major turning point in my life and I've personally grown so much in that time, and so has TGS. It really proves that there is a younger version of you that is so proud of what you've done and are doing.

Creating a brand is more than a DIY logo from Canva, or purchasing templates. Crafting the right brand involves a deep understanding of your audience, knowing what makes you different and stand out, being conscious of and living out your values across every touchpoint and being consistent across your language, messaging and design.

TGS is almost 4 years old. And turns out, you can never really know everything there is to know about running a business. And just when you think you've got it all figured out, surprise, the little back to reality nudge is a very humbling experience.

But what was happening instead? I was painstakingly trying to create systems using other apps so I could schedule 2 weeks worth of content. It was taking me a lot longer, it was stressful because I had stuff everywhere across two computers and my phone and it was so unorganised.

Fast forward two weeks after the proposal was sent, the client came back to us and said the quote was too expensive. And they wanted additional scope to be included, but also wanted us to reduce the price.

The client had lied about the budget available and wanted a full brand strategy, identity and collateral for less than what we were charging when TGS first started.

Just like in life, your business is in a constant state of creation. You are in a constant state of creation. There is no beginning, middle or end. You’re always in this state. But can you harness it? The Law of Attraction.