Are you scared to outsource your branding?
Your business is your baby — I get it! Third Ginger Studio is mine and it's so scary to think that someone else might know what's better for my business than me. When I started, I held so tight to the reigns I wouldn't ask anyone for advice or their expertise. I thought I could do it all on my own. I thought I knew best because it was my business. Girl was I wrong!
My first experience with outsourcing was my accountant. I knew that there was no way I would be able to do my taxes properly for my business. I hated that I couldn't do something, but I knew it was for the best. And it was! My accountant is great, she gets me and my business and she knows how to do her job (very well, might I add!).
I met with her for the first time and had no idea what I was doing, I had a sub-par spreadsheet, my finances were still connected to my personal account and it was just a genuine shit-show. She showed me the ropes, taught me how it can be better and how to best keep track of my money. She explained the entire tax process to me, filled me on some details I missed and warned me of things I might need to look into as my business grows.
This was the expertise I was missing! Yes, at first I was nervous because I didn't think anyone could care about my business as much as I do, but I was so wrong! Outsourcing is a major step for any small business and you want to know that you're in great, capable, trustworthy hands. And outsourcing your brand - the visuals you need to feel aligned and connected with for the foreseeable future, that can be the scariest thing of all.
But here's all the reasons why outsourcing your branding to Third Ginger Studio doesn't need to be scary!
Undivided Attention
I'm a one-woman show which means you get my undivided, sole attention on you and your business. I know the ins and outs of your project, I understand your concerns or hesitations all because I've been there for all the conversations. I'm not some big agency where there are 10 people working on your brand and only person is communicating with you.
Branding Questionnaire
In order for me to get to know your business a lot better, you must first fill out an in depth branding questionnaire that delves into the nitty gritty and puts your entire journey, past present and future into context so I can accurately design for the future of your business.
Get to know each other
I love a good chat, and I'm always up for one. One of my favourite meetings is our first video call where we jump on, say hey and get to talking about your business and get to know each other a little better. It makes the whole process smoother and makes your client experience much more personal. You can actually put a face to the name on the screen!
Brand Strategy Collaboration
In the two higher level packages on offer, these include an in-depth brand strategy document. This is at the beginning of your project and one of the first steps in the branding process. It makes sure I'm across all facets of your brand, so I can accurately and strategically design for your business. We have an open and detailed discussion to really get to the good stuff before it all goes down on paper.
Feedback!
I love feedback! At every stage of the process, I require feedback or approval from you before moving forward. It just means that you have the opportunity to speak up and share what you do and don't like to make sure what you're getting at the end is the perfect representation of your business.
Transparent Process
When you secure your spot in the TGS calendar, you also receive an invite to our project management system. I use Asana for all of our communications, milestones, timelines and file sharing. You can see exactly where we're up to in the process, the next set of due dates and what's coming up. You know where you stand, and you know where I'm up to every step of the way.
Collaboration!
This is my favourite part! When we work together on your branding project, it isn’t a one-sided transaction, it is a collaboration. It is something we create together. You come prepared with an open mind, the context and history of your business and your future and we intersect at the tipping point.
Honesty & Transparency
Honesty and transparency are two of our top values at Third Ginger Studio. I don't do anything without these values top of mind. You can ensure that you'll be getting honest opinions and thoughts and that I'll be open about my decisions.
Passion
I treat every project with the same passion, creativity and drive. I become so invested in you and your business and you know that I am creating the perfect brand that will support the future of your biz. The women I have had the pleasure of working with have all said that the passion I have for what I do is so obvious and contagious even across a screen!
And there you have it! So, if fancy working together, get in touch and let's chat all about it.